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How Much Do Photographs Cost?

“Just because someone owns a camera doesn’t mean they know how to use it.”

In the digital age, where anyone with an iPhone and a Facebook page can market himself or herself as a photographer, it is important to find a photographer that you can trust to capture your memories. After all, those precious moments disappear in a flash.

When considering a photographer, it is a good idea for you to find out about the photographer, their experience, reputation, and business policies.

Photographers’ prices tend to be based on an industry standard equivalent to their skill, experience and number of years that they have been in business.

A high end photographer probably uses a $10,000 camera which of course produces high quality files, while cheaper photographers use cameras producing lesser detail and quality.

Photography Techniques You May Not Know.

Being a Photography Business Coach I know that good Professional photographers do a lot more than point and shoot, hoping to get a great image.

If you are looking for experts in the field of photography, they have the knowledge, expertise and equipment to produce high-quality images that produce creative, perfectly printed portraits.

General-use cameras continue to improve, and so does the equipment used by professionals.

If you want images to frame and put on your wall, quality albums or even digital files to do it all yourself, be aware that a professional-quality printing service can provide much better prints than those you might get at the local discount store.

Archival Photographs Or Digital Files?

Professional cameras produce images of much higher resolution than smartphones and standard cameras, and professional lighting techniques, and the understanding of light, can make the difference between a so-so image and an image that can “pop” off your wall.

Using more flattering angles and unique perspectives and settings, clearly separate “real” photographers apart from their amateur or part time counterparts.

Experienced professional photographers use refined editing techniques to clear up imperfections and provide controlled contrast and colour balance.

Professional printing companies have the right equipment and correction services and supply a range of archival photography materials such as metallic and art papers, Italian canvas, acrylic, and more.

If your prints from a discount store fade over a short period of time, don’t be surprised, as only a professional photographer will supply you with your photographs on lifetime archival paper.

The Hidden Risk You Take

Some of the photographers that I coach are full time professional photographers that have strong reputations, since what they do is both personal, creative, and image-based. Their work is easy to check out on their website or Facebook page, and look for a photographer that specialises in the particular genre that you want photographed.

Do your research to find a professional who works in the style you want for a price that you are willing to pay.

Quite simply photographers with the most expertise in their field, the more you can expect to pay.

Set up a consultation appointment with those whose work seems to be what you like. Use this initial meeting to find out more about the photography experience, products and pricing.

When looking at the work, take note of the style and variety of images, and how that matches your personal preferences. Pay attention to poses, angles, lighting and other techniques.

Check a photographer’s Facebook reviews, references, and written testimonials.

A photographer who is a member of a professional organization shows a high level of commitment.

The photographer is also bound by a set of professional rules of practice, a code of ethics, and adequate public liability insurance. The organization also certifies photographers, which involves submitting images and reaching a certain high standard, and through a long qualification program a photographer can be awarded the title of Master Photographer.

How To Get The Best From Your Photography Session

Every photography charges according to their positioning and reputation in the marketplace. Just with any other product or service there are those who are super cheap, up to the very expensive.

You will find that most part time inexperienced photographers offer very little customer service, and so will put your images on an online gallery for you to make your selections. Obviously when they do this you will be unable to ask them any relevant questions about the images like cropping, removing unwanted facial blemishes, making the images black and white etc.

A personal “one on one” purchasing sessions with the photographer is the better way as your photographer will help, guide and advise you on getting the best from your images. Let’s face it, the only time that you can decide on what you want, is when you see the photographs that your photographer has taken.

So keep an open mind on how much you intend to spend. Most people tend to spend a lot more than they had anticipated once they see their photographs.

You Want A Guarantee Don’t You?

Most photographers charge a fee of around $95-$250 for the photography session, at their studio or at an outdoor location. Newborn sessions usually take a lot longer, so expect these fees to be higher.

Individual small print and digital file prices can vary from as little as $25 each for the part time hobbyist photographer to $195 and above for an experience award winning Master Photographer.

In my opinion as a photography business coach, if you are looking for a photographer to produce stunning décor photographs for your wall to add that warm personal touch to your surroundings, choose a photographer who specialises in wall art, and shows examples on their website.

Expect prices from $1,000 upwards from these more upmarket photographers. It is common for some clients of the top photographers to spend upwards of $5,000 and more on photographs for their wall. Make sure that any wall products that you order come with at least a 10 year guarantee. This is normal procedure with full time photographers, but you are unlikely to get this with a part time one.

Purchasing wall art is like buying furniture for your home. Quality always comes at a higher price.

Connecting By Phone Is The Key

You should definitely shop around and find a photographer whose work you really like, rather than simply making your decision based on the cheapest price.

If you do go with a lower rate, make sure the photographer you hire has the skills and experience you are seeking and produces a reasonable quality of work.

There is a price to be paid for a good professional photographer, and as the old saying goes you almost always “get what you pay for”.

Beautiful lasting memories on your wall don’t happen by chance, they happen with an appointment.

Calling the photographer and having a 2 minute chat is the quickest way to have all of your questions answered, and to find out if they are the right “mix” to preserve your priceless memories.”

Article by Bernie Griffiths from Advanced Success for Wedding and Portrait Photographers.

http://www.berniegriffiths.com

Copyright 2018

Posted in Uncategorized | Comments Off on How Much Do Photographs Cost?

So How Much Do Photographs Cost?

“Just because someone owns a camera doesn’t mean they know how to use it.

In the digital age, where anyone with an iPhone and a Facebook page can market himself or herself as a photographer, it is important to find a photographer that you can trust to capture your memories. After all, those precious moments disappear in a flash.

When considering a photographer, it is a good idea for you to find out about the photographer, their experience, reputation, and business policies.

Photographers’ prices tend to be based on an industry standard equivalent to their skill, experience and number of years that they have been in business.

A high end photographer probably uses a $10,000 camera which of course produces high quality files, while cheaper photographers use cameras producing lesser quality.

Photography Techniques You May Not Know.

Good Professional photographers do a lot more than point and shoot, hoping to get a great image.

If you are looking for experts in the field of photography, they have the knowledge, expertise and equipment to produce high-quality images that produce creative, perfectly printed portraits.

General-use cameras continue to improve, and so does the equipment used by professionals.

If you want images to frame and put on your wall, quality albums or even digital files to do it all yourself, be aware that a professional-quality printing service can provide much better prints than those you might get at the local discount store.

Archival Photographs Or Digital Files?

Professional cameras produce images of much higher resolution than smartphones and standard cameras, and professional lighting techniques, and the understanding of light, can make the difference between a so-so image and an image that can “pop” off your wall.

Using more flattering angles and unique perspectives and settings, clearly separate “real” photographers apart from their amateur or part time counterparts.

Experienced professional photographers use refined editing techniques to clear up imperfections and provide controlled contrast and colour balance.

Professional printing companies have the right equipment and correction services and supply a range of archival photography materials such as metallic and art papers, Italian canvas, acrylic, and more.

If your prints from a discount store fade over a short period of time, don’t be surprised, as only a professional photographer will supply you with your photographs on lifetime archival paper.

The Hidden Risk You Take

“Good full time professional photographers have strong reputations, since what they do is both personal, creative, and image-based. Their work is easy to check out on their website or Facebook page, and look for a photographer that specialises in the particular genre that you want photographed.

Do your research to find a professional who works in the style you want for a price that you are willing to pay.

Quite simply photographers with the most expertise in their field, the more you can expect to pay.

Set up a consultation appointment with those whose work seems to be what you like. Use this initial meeting to find out more about the photography experience, products and pricing.

When looking at the work, take note of the style and variety of images, and how that matches your personal preferences. Pay attention to poses, angles, lighting and other techniques.

Check a photographer’s Facebook reviews, references, and written testimonials.

Being a member of a professional organization shows a level of commitment.

The photographer is also bound by a set of professional rules of practice, a code of ethics, and adequate public liability insurance. The organization also certifies photographers, which involves submitting images and reaching a certain high standard.

How To Get The Best From Your Photography Session

Every photography charges according to their positioning and reputation in the marketplace. Just with any other product or service there are those who are super cheap, up to the very expensive.

You will find that most part time inexperienced photographers offer very little customer service, and so will put your images on an online gallery for you to make your selections. Obviously when they do this you will be unable to ask them any relevant questions about the images like cropping, removing unwanted facial blemishes, making the images black and white etc.

A personal “one on one” purchasing sessions with the photographer is the better way as your photographer will help, guide and advise you on getting the best from your images. Let’s face it, the only time that you can decide on what you want, is when you see the photographs that your photographer has taken.

So keep an open mind on how much you intend to spend. Most people tend to spend a lot more than they had anticipated once they see their photographs.

You Want A Guarantee Don’t You?

Most photographers charge a fee of around $95-$250 for the photography session, at their studio or at an outdoor location. Newborn sessions usually take a lot longer, so expect these fees to be higher.

Individual small print and digital file prices can vary from as little as $25 each for the part time hobbyist photographer to $195 and above for an experience award winning Master Photographer.

If you are looking for a photographer to produce stunning décor photographs for your wall to add that warm personal touch to your surroundings, choose a photographer who specialises in wall art, and shows examples on their website.

Expect prices from $1,000 upwards from these more upmarket photographers. It is common for some clients of the top photographers to spend upwards of $5,000 and more on photographs for their wall. Make sure that any wall products that you order come with at least a 10 year guarantee. This is normal procedure with full time photographers, but you are unlikely to get this with a part time one.

Purchasing wall art is like buying furniture for your home. Quality always comes at a higher price.

Connecting By Phone Is The Key

You should definitely shop around and find a photographer whose work you really like, rather than simply making your decision based on the cheapest price.

If you do go with a lower rate, make sure the photographer you hire has the skills and experience you are seeking and produces a reasonable quality of work.

There is a price to be paid for a good professional photographer, and as the old saying goes you almost always “get what you pay for”.

Beautiful lasting memories on your wall don’t happen by chance, they happen with an appointment.

Calling the photographer and having a 2 minute chat is the quickest way to have all of your questions answered, and to find out if they are the right “mix” to preserve your priceless memories.”

Article by Bernie Griffiths from Advanced Success for Wedding and Portrait Photographers.

Copyright 2018

Posted in Uncategorized | Comments Off on So How Much Do Photographs Cost?

Do Something !

Every day as a photography business coach I come across photographers who are thinking about taking some sort of action to progress their photography business.

They and figure everything out and maybe put it all down on paper, but they don’t actually DON’T DO ANYTHING.

Over planning can be a big procrastinator in moving your photography business forward.

In business, you learn by DOING!

Whatever you do, it will never be perfect, but you will learn what to do to make it better.

From experience you learn.

If you have been thinking of doing a “Bernie style Facebook ad”, that is still bringing in thousands of dollars into the bank accounts of the photographers that I am coaching, then do it!

Sometimes you just need to push yourself and take a risk.

Risk failing.

But what comes with risk is a greater financial reward.

You need to get started, and learn the “Art of Test and Measure.”

Do something, some action, because something is better than nothing.

At least you will get a result you can work on.

Small actions can make massive differences in your business.

Work With Me

Level 1 ( Suitable for part time photographers )

Online Course.. 10 places available.

Level 2 ( Suitable for part time photographers to build a successful business model )

Getting Started Course….5 places available.

Level 3 ( Suitable for full time photographers )

Business Boost Coaching Program ….3 places available.

Level 4 ( Suitable for full time photographers )

Signature Coaching Program…3 places available.

Level 5 ( Suitable for photography studio owners )

Signature Plus Coaching Program….2 places available.

When you are ready, ask us for a quote…bernie@aswpp.com.au

Getting The Right Customers

Work hard to rethink and reshape your approach to your photography business in order to incorporate the values required for the task of weeding out the clients you don’t want.

6 major areas that I believe have the greatest impact on this weeding-out process:

Personality and Professionalism

You’re a professional photographer, not an amateur wanting to make a few extra bucks on the weekends (nothing wrong with that, by the way), but someone who has invested time, hard work, and money into the creation of a real business.

You can’t expect your prospects to take you seriously when you’re sending them messages that you are not a serious photography BUSINESS.

They may not consciously notice, but it registers with them nonetheless, in your general demeanor, the way that you dress, and the way that you act, and the level of professional enthusiasm you have for your business.

For example, it’s very easy to get frustrated when things are not going well, but are you allowing your customer to see any hint of that?

Mood and emotion come across very clearly in person, of course, but they can also be felt on the telephone, and even by email.

Even when you write your emails, write them as you would a physical letter in a friendly business tone, and a professional sign-off.The Look And Personality Of Your Website And Blog

You must have a premium website, but the way it’s presented makes all the difference in the world.

Make sure you are using conversational marketing copy in an effort to build a relationship with the prospect or are you being “fluffy” and relying on just your photographs no calls to action?

Make a stand and show your difference.

You can’t afford to be the photographer who is willing to do anything and everything, as that comes across as appearing to be desperate.

Focus on one major thing, and aim to be the absolute best you can be at it.

Your Social Footprint

Social media has ingrained itself in our society, and we can’t believe that there was a time when we didn’t have it.

And that has made us lose sight of what social media really means for business.

First, if you’re using your Facebook personal profile for business, stop it and set up a business page before Facebook finds out and terminates your account.

Next, as business owners we can’t always use social media in the same way others do.

That means keeping religious and political views to ourselves, not bad-mouthing other people, eliminating profanity, and not engaging in those viral “games” that seem so popular at the moment.

As professional photographers, we are our own personal business ambassadors, and it’s important to make sure we put our best social footprint forward, as it were, at all times.

Getting Belief and Vison into Your Photography Business

Last week I spoke about how a strong BELIEF and an unmovable VISION were the two of the keys to a successful photography business. Lots of you watched the video https://www.youtube.com/watch?v=C5h0YVeO9Gw&t=1214s about Murielle, who is based in a low demographic outer suburb, but has enormous success. She speaks in the video of a $10,000 portrait sale the video, but has done a $23,000 portrait sale a few months ago. I have invited Murielle to a live group session via Zoom so that we can find out more about how she does it.
You wont believe the sales she gets from her small home studio. How did she get her BELIEF? Join like minded photographers in this video in our group meeting “Getting Belief” session. Watch video here… https://www.youtube.com/watch?v=1kJVidTq28Q&t=198s If you lack confidence in your business, and especially in your selling your photography…..DON’T MISS THIS!! Questions? Contact us today +61 418 509 228

The End of Your Photography Business

I’m sorry, I really don’t like saying this….

But many photography businesses around the world may be coming to an abrupt end.

In the last 12 months I have seen so many photographers walk away from their dreams as their photography businesses have collapsed around them.

The causes have been many, including the breaking down of family relationships, lack of customers, getting sick of the struggle, bad sales, or they simply ran out of ideas to keep their business afloat.

So the burning question is, how do some photographers thrive while others don’t survive?

I have thought long and hard about discovering the answer to this question.

Answer…..an unmovable VISION and a strong BELIEF.

Those photographers who have great photography businesses believe that they are going to succeed, they believe that what they do is valuable, they believe in the value of their work, they believe in their role to supply their customers with lifetime memories, and they believe and search for people to help them on their journey.

PLUS…….

They have a vision in their head of what their business will look like each time they decide to grow it.

One such photographer is Murielle Sassine.

Based in a low demographic outer suburb, Murielle’s success is mind blowing!

She shows her images on a 34 inch TV screen, doesn’t use ProSelect, and yet sells heaps of wall prints.

She also works from home in a converted single garage.

She has sold over $37,449 worth of products in a single month.Pretty good for someone that runs her photography business without any staff to help her.

Yep, she does it ALL by herself.

Check out this video where Murielle tells how she does it…

https://www.youtube.com/watch?v=C5h0YVeO9Gw&t=1268s 

She has since not only done that $10,000 portrait sale that we spoke about in the video, but has done many around that figure plus a $23,000 portrait sale a few months ago.

Two of her sales just last week included a $8,300 sale and a $4,895 sale.

How did she get the leads?

How does she do her sales sessions?

The 2 keys to her success are VISION and BELIEF.

You will not believe what is possible.

Get energized and watch the video.

Need help to get BELIEF?

Join like minded photographers in our next group “Getting Belief” session.

Simply email BELIEF to mailto:bernie@aswpp.com.au for details

Bernie Griffiths Photography Business Coach

http://www.berniegriffiths.com <http://www.berniegriffiths.com&gt;

bernie@aswpp.com.au <mailto:info@aswpp.com.au>

+61418509228

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Are You Under Pricing Yourself?

Are Your Prices Too Cheap?
Living in New York I had the opportunity to go to a rare Bradford Rowley seminar evening.
Held at the Marriott Marquis in Times Square it was an easy 15 minute walk from my apartment off 6th Avenue.
Bradford is known as “The Millionaire Photographer” and his 3 studios in the U.S. I believe, turn over more than 3 million dollars a year.
That is one very successful photographer!
Bradford has a very simple price list and only sells to types of canvas finishes in sizes and prices ranging from 10×8 inches at $1,000 to 72 x 50 inches at $50,000.
All prints are plus frames.
Working out pricing for a photography business can be a difficult thing to do.There is heaps of online advice, and of course your photography friends always like to give you their opinion.

Here is an email I came across last week from Amy Fraughton from Photo Business Tools.

“I talk to photographers literally every working day of the month, and the one common thread that always comes up is their pricing…

And so in case we haven’t talked yet, the answer is YES, you are priced too low…

And not just because you have to figure in your expenses.

Not just because you want to value your time more.

One of the biggest reasons you need to raise your prices, is because your prices are telling your clients you are not that good… and in some cases, that you really stink!

I always use this comparison – if you went to buy a pair of jeans and there were 2 stores right next to each other that sold similar jeans, but one was priced at $20 and the other at $250, what would you think about the $250 pair of jeans?

They are definitely the jeans everyone wants to buy.

They are better quality.

They will last longer.

They will make you look amazing.

But do we really know if the thread is thicker, the fabric stronger? No, but we assume so because of the price.

It’s the same with everything from ketchup to diamonds… the price tells us whether it’s good or faulty.

I don’t know about you, but I want my clients to know my pictures are good. In fact, amazing!

If you are priced too low right now, I promise there are clients out there looking for a photographer in a higher price range, but when they see your prices, they don’t call you because it’s too low, and your low price is telling them you don’t have good work, don’t have good products, and your customer service is lacking.

So… be brutally honest with yourself… what are your prices telling your potential clients?

Are they telling them you are amazing?

Are they telling them you are so so?

Or are they telling them that you kinda stink?

It’s quite possible that your low prices are actually deflecting your ideal client…

It’s time to change that.

Make sure your prices are telling your clients that they are going to get amazing products with an amazing service!

And start attracting the right clients!”

What About Alternative Pricing?

There are a lot of good points in Amy’s article.

BUT, in my opinion as a photography business coach, it is not just about simply raising your prices.

In my role as a photography business coach, the photographers that I coach come from various levels of expertise, quality and experience, and so after a lot of “test and measure,” I have devised three different price structures, and we select the structure that suits the photographer the best.

Structure one is what I consider the “old way” and is based on the primary premise of selling various sizes of images. This is a simple structure that does restrict high sales, and is used by the majority of photographers in the marketplace. Expect your average sale to be around $600 with this price list.

My second structure is based on having four collections as it’s base, which gives the client a choice of prints and files, with additional extras like wall art, print boxes, and digital file collections also available. Average sales are generally $1,000 plus.

The third price structure is for a higher end photographer who looks for an average sale of $2,500 plus.The emphasis here is on wall art in all of it’s forms…canvas, acrylic, matted and framed, etc. To encourage high sales it also has a bonus gift incentive that gives the client a high perceived value gift if they purchase two or more of the higher priced items. This price list structure has led to two of my clients doing individual sales of over $9,000 in the past week.

When you revisit your pricing try and think a little more strategically and see if you can can come up with a structure it to encourage your customers to purchase more.

Need help? Feel free to email me ….info@aswpp.com.au

Changing Photographers Lives

“I just wanted to say a huge thank you for all your help this year.

We had another record month for December with 32 sessions booked in for next year.

I also wanted to tell you, I used your suggestion of a baby plan with newborn clients. I charged them $25 to add a 6 month and 1 year session after doing the newborn session. One family today came in and spent $3,090 for the 6 month session, so it is definitely working. Kate & Chris Beuchner Uber Photography

https://www.berniegriffiths.com 

Photography Business Coach

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Are You A Certified Photographer ?

I wrote this article a few years ago and put it as a Blog on my studio website. It was intended to give my potential clients a better insight into the photography industry and to show them why photographers prices vary so much.

So How Much Do Photographs Cost?

Just because someone owns a camera doesn’t mean they know how to use it.

In the digital age, where anyone with an iPhone and a Facebook page can market himself or herself as a photographer, it is important to find a photographer that you can trust to capture your memories. After all, those precious moments disappear in a flash.

When considering a photographer, it is a good idea for you to find out about the photographer, their experience, reputation, and business policies.

Photographers’ prices tend to be based on an industry standard equivalent to their skill and experience.

Photography Techniques You May Not Know.

Good Professional photographers do a lot more than point and shoot, hoping to get a great image.

If you are looking for experts in the field of photography, they have the knowledge, expertise and equipment to produce high-quality images that produce creative, perfectly printed portraits.

General-use cameras continue to improve, and so does the equipment used by professionals.

If you want images to frame and put on your wall, quality albums or even digital files to do it all yourself, be aware that a professional-quality printing service can provide much better prints than those you might get at the local discount store.

Archival Photographs Or Digital Files?

Professional cameras produce images of much higher resolution than standard cameras, and professional lighting techniques, and understanding of light, can make the difference between a so-so image and an image that can “pop” off your wall.

Using more flattering angles and unique perspectives and settings, clearly separate “real” photographers apart from their amateur or part time counterparts.

Professional photographers use refined editing techniques to clear up imperfections and provide controlled contrast and colour balance.

Professional printing companies have the right equipment and correction services and supply a range of archival photography materials such as metallic and art papers, Italian canvas, acrylic, and more.

If your prints from a discount store fade over a short period of time, don’t be surprised, as only a professional photographer will supply you with your photographs on lifetime archival paper.

The Hidden Risk You Take

Good full time professional photographers have strong reputations, since what they do is both personal and creative, and image-based. Their work is easy to check out on their website or Facebook page, and look for a photographer that specialises in the particular genre that you want photographed.

Do your research to find a professional who works in the style you want for a price that you are willing to pay.

Set up a consultation appointment with those whose work seems to be what you like. Use this initial meeting to find out more about the photography experience, products and pricing.

When looking at the work, take note of the style and variety of images, and how that matches your personal preferences. Pay attention to poses, angles, lighting and other techniques.

Check a photographer’s Facebook reviews, references, and written testimonials.

Being a member of a professional photography organization shows a level of commitment to grow a photography business and keep skills current.

The photographer is also bound by a set of professional rules of practice, a code of ethics, and adequate public liability insurance. The organization also certifies photographers, which involves submitting photos and reaching a certain high standard. It’s like the difference between being an accountant and a CPA.

How To Get The Best From Your Photography Session

You will find that most part time inexperienced photographers offer very little customer service, and so will put your images on an online gallery for you to make your selections.

Obviously when they do this you will be unable to ask them any relevant questions about the images like cropping, removing unwanted facial blemishes, making the images black and white etc.

Personal “one on one” purchasing sessions is the way that the better photographers will help, guide and advise you on getting the best from your images.

Let’s face it, the only time that you can decide on what you want, is when you see the photographs that your photographer has taken.

So keep an open mind on how much you intend to spend. Most people tend to spend a lot more than they had anticipated once they see their photographs.

You Want A Guarantee Don’t You?

Most photographers charge a fee of around $95-$250 for the photography session, at their studio or at an outdoor location. Newborn sessions usually take a lot longer, so expect these fees to be higher.

Individual small print and digital file prices can vary from as little as $35 each for the part time hobbyist photographer to $195 and above for an experience award winning Master Photographer.

If you are looking for a photographer to produce stunning décor photographs for your wall to add that warm personal touch to your surroundings, choose a photographer who specialises in wall art, and shows examples on their website.

Expect prices from $1,000 and upwards. It is common for some clients of the top photographers to spend upwards of $5,000 and more on photographs for their wall. Make sure that any wall products that you order come with at least a 10 year guarantee. This is normal procedure with full time photographers, but you are unlikely to get this with a part time one.

Purchasing wall art is like buying furniture for your home. Quality always comes at a higher price.

Connecting By Phone Is The Key

You should definitely shop around and find a photographer whose work you really like, rather than simply making your decision based on the cheapest price.

If you do go with a lower rate, make sure the photographer you hire has the skills and experience you are seeking and produces a reasonable quality of work.

There is a price to be paid for a good professional photographer, and as the old saying goes you almost always “get what you pay for”.

Beautiful lasting memories on your wall don’t happen by chance, they happen with an appointment.

Calling the photographer and having a 5 minute chat is the quickest way to have all of your questions answered, and to find out if they are the right “mix” to preserve your priceless memories.”

Article by Bernie Griffiths from Advanced Success for Wedding and Portrait Photographers.

Copyright 2017

Posted in Uncategorized | Comments Off on Are You A Certified Photographer ?

You Can Do It.

I have spoken to many photographers since arriving in New York, and many of them feel that running a sustainable and profitable photography business is getting harder and harder, with so many photographers out their charging ridiculously low prices for their images.

With over 40 years as a photography business owner, I can tell you that running a business has always had it’s challenges, and dirt cheap non -profit making photographers have always been around.BUT……there are thousands of photographers around the world making big money.

So it can be done!

Have faith if you are just starting a photography business or if you are going through a down turn in your business.

You CAN turn things around!

Check out this video of one of my clients with the finished products he has waiting for client collection…..how exciting !!!!

CLICK HERE

Need Help…bernie@aswpp.com.au

http://www.berniegriffiths.com

Paying The Price For The Right Education.

Oh boy!!

More and more I see on the internet unrealistic, attention grabbing and super cheap
photography businesses courses, weekly let’s get together chat Facebook groups,
articles on how to get rich quick in your photography business, and a myriad of other
simple ways to make heaps of money out of your photography.

All great for those who are just playing the photography game, but certainly not
applicable to those of you out there who are serious about making real money from
their camera.

2019 sees 50 years of my being in the photography industry, as a Wedding/Portrait
studio owner, a seminar presenter, and photography business coach.

Over those years I made millions of dollars in my own business, and millions of dollars
for the photographers that I have mentored or coached.

So for 50 years I have never had a boss, and have had to create and overcome my
own challenges.Many things have changed over the years and I have seen many photographers come
into the photography business, and many more have hang up their camera and looked for
easier ways of earning an income.

As I consult and talk with many photographers around the world, I’m surprised at how many
of them play roulette with the money that they cannot really afford to gamble.

Too many of them don’t have any solid marketing strategies, and are just throwing
money into different forms of advertising and hoping. Fingers crossed.

This practice is far too common. Passionate photographers starting out in business are
vulnerable, and are targeted by various large companies who find it easy, with their well
rehearsed sales skills, to extract long term dollars from virgin professional photographers.

We are all too busy, and often distracted by family or a new piece of photographic software.

We get so “busy” that we forget that the most important aspect of financial success is in
being aggressive in our marketing programs.

No program? No customers, no sales.

Get your Marketing wrong and you will suffer the consequences.

I know that it is easy to work in our business playing at a computer, rather than working
on our business, and working hard on creating new customers.

I have the same goal for you as you have for yourselves.

I want your business to grow every year.

The number one priority of businesses around the world, whether it be large or small, is
in GETTING MORE CUSTOMERS.

The purpose of business is to CREATE customers.

If you want to grow your business, then you had better put this up as a big banner in your
head, and repeat it to yourself constantly every day.

Then ACT on it.

Why not set aside just one hour a day, for two days a week and see what marketing and
promotional ideas you can create. What have you got to lose? What have you got to gain?

“There is nothing that is a certain sign of insanity, than to do the same thing over and over
again and expect the results to be different”. Einstein.

Grab my revised E-Book “7 Ways To Market Your Portrait Photography.”

https://www.aswpp.com.au/wp-content/uploads/2018/10/7-Ways-to-Get-New-Customers-In-Your-Photography-Business-2-copy-2.pdf

Marketing For Photographers Online Course.

Get More Portrait Photography Clients Fast

When you are ready for some serious coaching…….

Read more………

Number One Photography Business Coach

http://www.berniegriffiths.com
http://www.aswpp.com.au
info@aswpp.com.au

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